Another of the Shubert Organization's theaters, the Belasco takes its name from David Belasco, who opened the theater—originally dubbed the Stuyvesant—in October 1907, having already bequeathed his name on his 42nd St playhouse, now the New Victory. When he relinquished the 42nd St theater in 1910, he immediately renamed the Stuyvesant as the Belasco. He provided himself with a duplex apartment above the theater that had the decor of a Gothic church, and housed much of his theatrical memorabilia. Following his death, the theater was rumored to be haunted by his ghost, until it was banished by the risque production, Oh Calcutta!. The theater came under Shubert ownership in 1948.